Dreamscape Solutions News Blog

WIB currently has 250 women members from a range of business sectors and we are funded by InvestNI due to major role we play in encouraging female entrepreneurship in the Northern Ireland.

As part of a strategic plan for WIB to be self sufficient, WIB must grow to 600 members over the next three years. To do this WIB must be able to demonstrate to both its members and sponsors our position as a dynamic women’s network which is both forward thinking and efficient.

The organisations main constraint to this growth was its inability to raise additional funds for additional personnel. Therefore the growth had to be achieved using productivity gains within the existing business infrastructure. This has lead to a need for a business process re-engineering project led by the introduction of the website.

The main channel to market for WIB to interact with its members and potential members is via IT based communications. This is the “face” of WIB and critical to the success of the organisation. The website had to promote WIB as a forward thinking, dynamic and approachable business and to portray a strong and clean brand.

Innovative Features of the site.
The site has a number of innovative features which none of the local Belfast based Networking organisations offer.

• Secure payments and transaction
• Customised automated advertising system
• Seamless software integration
• Pod casts
• Business process re-engineering
• Search engine optimisation
• Secure members area

Benefits of the WIB eCommerce site.
The site has brought a large number of significant improvements to the organisation. It has enabled WIB to carry out a business process re-engineering project to change its business model to address the challenges associated with the business growth targets.
Specifically it has facilitated the following:

• Greater exposure and increase of company status:
• Amplification of brand strength
• Increase in sales and sales enquires
• Sponsorship revenue
• Created awareness of the high caliber of Business Women in NI.

Labels: business networking, e-commerce, european investment, ireland, IT Solutions, Networking Events, northern ireland, search engine optimisation, Web Design, women in business

Dreamscape Solutions, the Manchester-based Website Designer had a meeting with IT experts, Canto Technologies this week to discuss reciprocal business.
While Canto Technologies work to keep your IT needs running smoothly and efficiently, they do not provide web site design - which is where we at Dreamscape can help!

If your company appears to have outgrown its hardware, you are plagued with spam or you are suffering with server problems, then contact Duncan Somerville, Canto's Technical Director...and if you need a website or traffic management, contact Dreamscape...how perfect is that?!

Labels: IT problems, IT Solutions, Website Design