Dreamscape Solutions News Blog

WIB currently has 250 women members from a range of business sectors and we are funded by InvestNI due to major role we play in encouraging female entrepreneurship in the Northern Ireland.

As part of a strategic plan for WIB to be self sufficient, WIB must grow to 600 members over the next three years. To do this WIB must be able to demonstrate to both its members and sponsors our position as a dynamic women’s network which is both forward thinking and efficient.

The organisations main constraint to this growth was its inability to raise additional funds for additional personnel. Therefore the growth had to be achieved using productivity gains within the existing business infrastructure. This has lead to a need for a business process re-engineering project led by the introduction of the website.

The main channel to market for WIB to interact with its members and potential members is via IT based communications. This is the “face” of WIB and critical to the success of the organisation. The website had to promote WIB as a forward thinking, dynamic and approachable business and to portray a strong and clean brand.

Innovative Features of the site.
The site has a number of innovative features which none of the local Belfast based Networking organisations offer.

• Secure payments and transaction
• Customised automated advertising system
• Seamless software integration
• Pod casts
• Business process re-engineering
• Search engine optimisation
• Secure members area

Benefits of the WIB eCommerce site.
The site has brought a large number of significant improvements to the organisation. It has enabled WIB to carry out a business process re-engineering project to change its business model to address the challenges associated with the business growth targets.
Specifically it has facilitated the following:

• Greater exposure and increase of company status:
• Amplification of brand strength
• Increase in sales and sales enquires
• Sponsorship revenue
• Created awareness of the high caliber of Business Women in NI.

Labels: business networking, e-commerce, european investment, ireland, IT Solutions, Networking Events, northern ireland, search engine optimisation, Web Design, women in business

The success of the Liverpool Tennis website has meant that traffic figures have reached such a volume that the web site needs to be hosted on it’s own securely guarded dedicated server.

Next year’s event looks to be bigger and better and we’re already planning major developments and updates to the website. The main addition will be for ticket sales to go straight through the website rather than through ticket management firms who are infamous for taking a healthy cut.

This feature will allow Northern-Vision and Liverpool tennis much more control and management over the allocation of tickets and their pricing.

The event is currently looking to secure more corporate sponsors and partners for the event in 2008 which will prove to be the biggest and best to date, especially as it is the year that Liverpool receives the capital of culture accolade.

Labels: Capital of Culture, Liverpool, Liverpool Tennis Tournament, Web Design

Dreamscape Solutions has been given the online brief to attract new talent and support for the Birkenhead Operatic Society Trust (BOST).

The Society has entrusted the creative digital media company to design and deliver a new online image for the well-known and loved performing arts group.

Dreamscape Solutions will also be implementing a new in-house ticketing system that will save BOST up to 40% in commissions it currently pays to an out sourced supplier.

The site, which will be launched at the end of August, has focussed on greater user interaction as a key element of the design, giving BOST a powerful tool to build relationships with its audience.

BOST has long been a feature of Liverpool and Merseyside arts scene. Formed in 1926, the Society regularly performs at the Philharmonic Hall, Pacific Road Arts Centre and the Liverpool Empire.

Sylvia Lewis of the BOST comments:

“We want to attract talented enthusiastic amateur performers and a new audience to our work as well as engage with the loyal base of support we already enjoy. The Society felt that our current efforts combined with a new online approach can achieve those objectives.”

Bernard McCabe managing director of Dreamscape Solutions says:

“Working with BOST as Liverpool prepares for the Capital of Culture 2008 is important to me being born and raised in Merseyside.”

McCabe continues:

“Liverpool is growing as a centre for business and with greater recognition of the power of online marketing there are many opportunities in the city. I will be devoting a great deal of my energy into continuing to develop close and long lasting bonds in Liverpool.”

Dreamscape Solutions has recently collaborated with Liverpool International Tennis Tournament and Liverpool University, providing a PDA based technology to improve the treatment of AIDS.

Labels: Capital of Culture, Liverpool, Manchester, Web Design

The organisers of The Liverpool International Tennis Tournament are celebrating the success of their new website and praising Manchester based web site design company Dreamscape Solutions.

The new website, launched in early January, has made an instant impact on ticket sales and corporate hospitality bookings which has helped ensure the event prestigious tennis event, to be held in the summer, is a smashing success.

Anders Borg, the organiser for The Liverpool Tennis Tournament: “We are absolutely delighted with the quality of our new website and the impact it has had on sales and enquiries of interest. Thanks to the website, bookings are already up by 400% from this time last year. The arrival of the new website means that our marketing activities now have a point of focus for potential customers to turn into real conversions.”

Not only has the website facilitated online bookings and event management through it’s content management system but it has also allowed the tournament to accumulate an impressive customer database which can be used to promote and inform.

Bernard McCabe, Creative Director of Dreamscape Solutions: “The project illustrates our growing expertise in the sports and event management sectors. We are also delighted to be working closely with the Liverpool City Council and helping to make Liverpool 2008 Capital of Culture a great success for the North West”.

Anders Borg: “The feedback we have received overall is fantastic, everyone is excited about this years event. Members of the Liverpool City Council are thrilled with the positive effect this will have on the Capital of Culture event in 2008”

Labels: Capital of Culture, Liverpool, Manchester, Tennis, Web Design