Dreamscape Solutions News Blog

Bringing you up-to-the-minute reports from the eventful calendar at Dreamscape

Monday, November 12, 2007

 

A simple summary of why you should ignore PageRank

By definition, Google PageRank is based on the number of inbound links to a page and the PageRank from the pages on which those links are placed. It is only a small factor in the way in which Google ranks sites now. Other factors such as LocalRank have far greater importance. For example, LocalRank is a more relevant figure because it is calculated based on links from related sites, so, in effect, it reflects how much other experts in your field respect your knowledge.

The Toolbar PageRank that you see is only updated at MOST every 3 months and is not an accurate reflection of overall PageRank. Google have claimed they play with the number showing on that bar just to see reactions in the SEO community. You need to monitor traffic and how much you get and for what types of keywords to see how you are doing within organic search. PageRank is only useful as a relative measure.

Furthermore, when fretting over how to increase your PageRank, you must remember that it increases exponentially so that you need 10x more link authority to get from PR1 to PR2, 100x more link authority to go from PR2 to PR3, 1000x more link authority to go from PR3 to PR4, etc., which means far too much time spent worrying about the sheer volume of links you will need and not enough worrying about getting links from sites that can give you relevant traffic. At the end of it, even if you have obtained your 1,000 or 10,000 new links, you still may find yourself outranked by a page with much lower PR because of on-page relevance or the number of people who follow their ranking and don’t bounce back into the search results page.

Personally, I would turn off the PR on your toolbar and pay it no attention and simply work on getting good, relevant links from sites you respect.

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Wednesday, September 26, 2007

 

Invest in Romania

Recently launched Anglo Romanian Consulting Ltd chose Dreamscape Solutions Ltd to design, develop and deliver their new website http://www.angloromanianconsulting.com/.

Specialising completely in Romanian property, ARC’s extremely experienced team can offer expert advice and guidance on the lucrative property market in what is, unquestionably, one of the most stunning countries in the world.

Romania is a real hot spot for property and investment at the moment. Recently becoming part of the European Union (EU), Romania is experiencing acceleration in overseas investment in construction and infrastructure, making the country n very attractive property market, whilst still offering some of the finest investment opportunities in the EU. Furthermore, the cost of living is 50% less than the rest of Europe.

The new website allows ARC to have full control over all content on the website including detailed management of their property listings. Further more the website also allows ARC to grant access permissions to actual property developers in Romania allowing the very latest of properties to be delivered to the internet.

The property alert feature allows entrepreneurs and investors to receive instant notifications once new investment opportunities come to market.

Further technical features allow ARC to pin point property locations on both Google and Yahoo map applications. This was a required feature as it was found that Google Maps coverage of Romania was relatively poor in comparison to Yahoo’s updated service.

The website will also allow administrators to upload virtual tour programs within the next few days.

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