Dreamscape Solutions News Blog

Professional website design agency, Dreamscape Solutions, based in Manchester, has been heading up the news just recently with industry articles and news of new account wins.

Bernard McCabe of creative digital media-company Dreamscape Solutions, believes that many businesses can make a return online but do not use the opportunity before them. In this article he describes how well honed tactics, rather than vast sums of capital, can generate a substantial return on investment.

More and more businesses are realising that generating a substantial return on investment online is really possible. The wide scale adoption of broadband by business and consumer alike has helpedthe online scene mature from the ashes of the dotcom crash to a viable business proposition.

uSwitch, an online shopping comparison service, estimates that by 2020 online sales will stand at £142 billion. If that seems a long way off to you, look at what’s happening right now. Today more than eight million households in the UK spend two hours a day shopping online. In 2005, sales according to the Office for National Statistics (ONS) over the Internet were £103 billion and those figures are going to seem woefully small in years to come.

I will quote one last figure from the ONS that I think will surprise you. More business buy over the Internet than sell; the ratio is approximately 4:1. And 56% of all companies buy online. Quite a market I am sure you will agree.

If you are a business that wants to seriously consider trading online or have tried and not succeeded then I believe the following guidance will help transform your results.

To read more about Bernard's recommendations for exploiting the online marketing arena, visit the What's New in Marketing website.

Labels: new business, news articles, publicity, Web Design Manchester